Bud Light maker to lay off hundreds after boycott over trans influencer, Business and Economy

Anheuser-Busch says in statement layoffs will affect less than 2 percent of total workforce in the US.

The business of boycotts: What can corporate America do?

Video of Bud Light Poured Down the Drain Viewed 1M Times: 'Such a Shame

Who Is Alissa Heinerscheid? Bud Light's VP of Marketing Amid Trans Debate

Bud Light Boycott on Dylan Mulvaney Can Downplayed by Beer Owner (ABI) - Bloomberg

But Light says its market share is stabilising and it will stay away from controversial topics

Bud Light Brewer Puts Two Executives on Leave After Uproar Over Transgender Influencer - WSJ

How Target, Bud Light turned off loyal customers in 2023

Bud Light controversy cost AB InBev about $395 million in lost US sales

Bud Light uproar exposes need for marketers to manage marketer influencer controversies - Digiday

Transgender Influencer Dylan Mulvaney Speaks Out After Bud Light Controversy - WSJ

The biggest losers': Bud Light boycott hammers hundreds of independent distributors - ABC News

Anheuser-Busch to lay off employees after Bud Light loses spot as top-selling beer to Modelo in May

Dylan Mulvaney, Nike and Bud Light controversy explained